Outernet London is the dazzling, free-to-enter media district beside Tottenham Court Road station, where four storeys of wrap-around, ultra-high-definition screens turn a vast atrium, Now Building, into one of the most photographed spaces in the city. From digital art to album launches, the spectacle changes constantly.
Why visit
It is one of central London's best free surprises: an immersive, ever-changing wall of light and sound that stops people in their tracks. Perfect for a quick, memorable detour while exploring the West End.
What to see
The headline is the Now Building's floor-to-ceiling screens, which show rotating digital artworks, nature films and brand takeovers. Below sits a music and events venue, and the wider complex links straight into the station.
Visiting tips
Entry is free and it is open daily; there is no booking for the screens. It sits right at Tottenham Court Road, on the edge of Soho and Covent Garden.
