An Independent London Publication

The London
worth knowing.

A curated guide to the city's landmarks, neighbourhoods, finest hotels and tables - written for the visitor who travels well.

325 Guides 395 Venues 72 Neighbourhoods Updated for 2026
218Guides
72Neighbourhoods
118Venues
29Journal Essays

A considered London, not a crowded one

Not the busy tourist trail - the considered one. Where to go, where to stay and where to dine, chosen for travellers with limited time and exacting taste.

Browse every guide

An Independent London Guide

Not the crowded city, the considered one. London Guide UK is an independent London travel guide to the landmarks, neighbourhoods, hotels and tables genuinely worth your time.

Explore the best things to do in London, its attractions and free museums, where to stay from boutique to five-star hotels, where to dine including Michelin-starred restaurants, the neighbourhoods to explore and the best day trips from London.

Neighbourhood Spotlight

Mayfair

London's most rarefied address - a square mile of Georgian townhouses, private members' clubs, flagship boutiques and some of the capital's most celebrated dining rooms.

Where to stay, where to dine, and how to spend an evening in the grand old style.

Read the Mayfair Guide

Plan Your Visit

Places to Visit

The landmarks, museums and grand institutions worth your time, each with its own considered visitor guide.

See All Places to Visit

Good to know

Frequently asked questions

Quick answers to what visitors ask us most about London.

When is the best time to visit London?
London rewards a visit in any season, from long light evenings in summer to Christmas lights and quieter museums in winter. There is no single best month, so let what you want to see and do shape when you go.
How many days do you need in London?
Three to four days covers the headline sights without rushing, while five or more lets you slow down and explore the neighbourhoods. Our itineraries map out day-by-day plans for trips of every length.
Do I need to book attractions in advance?
For the big-ticket sights, such as the Tower of London, Westminster Abbey and the London Eye, a timed online booking saves both money and queueing, especially at weekends. The great museums and galleries are largely free and rarely need booking.
What is the best way to get around London?
A contactless card or phone works on the Tube, buses and most trains, with daily fare caps so you never overpay. Walking is often quicker than it looks, as many neighbourhoods sit closer together than the map suggests.
Is London expensive to visit?
It can be, but some of the finest things here are free, from the national museums to the royal parks and a walk along the river. With a little planning you can have a generous few days without watching every pound.
Which area is the best place to stay?
It depends on your trip: Mayfair and Kensington for classic elegance, Covent Garden and Soho to be in the thick of it, or a well-connected spot a stop or two out for better value. See our guide to the best areas to stay.